Etsy Pride

Tactile typography for Etsy's celebration at the Manhattan pride parade. Each letterform was created using supplies from Etsy sellers (credits at the bottom of the post), forming a rainbow of varied crafts and color.

Imagery was shared on social media, printed as promo posters and stickers, and used as the main parade banner.

 

Creative Direction: Julia Hoffmann
Photography & Design: Melissa Deckert
Client: Etsy

Seller Materials provided by:
TwistedAcres.etsy.com
TheNoteworthyNest.etsy.com
Dreampartycreation.etsy.com
PeanutButterAndBow.etsy.com
PearcesCraftShop.etsy.com
CraftyWoolFelt.etsy.com
ZipperIsland.etsy.com